Privacy policy

Privacy Policy

Last updated: April 2026

Belvenii ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This Privacy Policy explains what information we collect, how we use it, and your rights under the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

By using https://belvenii.com, you agree to the practices described in this policy.


1. Information We Collect

Personal data you provide directly:

  • Full name
  • Email address
  • Delivery and billing address
  • Phone number
  • Payment information (processed securely — we do not store full card details)

Non-personal data collected automatically:

  • IP address and approximate location
  • Browser type and version
  • Pages visited, time on site, and referring URLs
  • Cookie identifiers (see Section 4)

2. How We Use Your Information

  • Order fulfillment: Processing your purchase, arranging delivery, and managing returns or refunds.
  • Customer communication: Sending order confirmations, shipping updates, and responding to enquiries.
  • Service improvement: Analysing how visitors use our site to improve navigation, product range, and performance.
  • Marketing (with your consent): Sending promotional emails or offers where you have opted in. You may withdraw consent at any time.
  • Legal compliance: Meeting our obligations under UK law, including tax, fraud prevention, and consumer protection.

Our legal bases for processing are: contract performance (order processing), legitimate interests (site improvement, fraud prevention), consent (marketing), and legal obligation.


3. Third-Party Service Providers

We share your data only with trusted providers necessary to operate our store:

  • Shopify Inc. — our e-commerce platform, which hosts the store, processes checkout, and stores order data.
  • PayPal — payment processing for PayPal-based transactions.
  • Stripe — payment processing for card-based transactions.
  • Royal Mail and third-party carriers — delivery of your order (name, address, and contact details are shared as required for shipping).
  • Google Analytics — anonymised website traffic analysis to help us understand visitor behaviour.

These providers act as data processors under written agreements and may not use your data for their own purposes beyond what is necessary to provide their services.


4. Cookies

We use cookies to make our site work and to improve your experience. The main types we use:

  • Essential cookies: Required for the site to function (e.g., shopping cart, checkout session). Cannot be disabled.
  • Analytics cookies: Set by Google Analytics to collect anonymised usage data. Help us understand which pages are popular and where visitors come from.
  • Marketing cookies: Used to deliver relevant advertising and track campaign performance. Set only with your consent.
  • Functional cookies: Remember your preferences (e.g., currency, language).

How to manage cookies: You can control cookies through the cookie banner shown on your first visit. You may also adjust your browser settings to block or delete cookies at any time. Note that disabling essential cookies may affect how the site functions.


5. Marketing Communications

We will only send you marketing emails if you have explicitly opted in. We comply with the Privacy and Electronic Communications Regulations (PECR).

Every marketing email we send includes an unsubscribe link at the bottom. You may also opt out at any time by emailing us at info@belvenii.com. Unsubscribe requests are processed within 10 business days.

Opting out of marketing does not affect transactional emails related to your orders.


6. Data Security

  • All data is transmitted using SSL/TLS encryption (HTTPS).
  • Payment data is handled in compliance with PCI DSS standards via Shopify's secure checkout.
  • We apply access controls and review our security practices regularly.
  • No method of transmission over the internet is 100% secure. We take all reasonable steps to protect your data but cannot guarantee absolute security.

7. Data Breach Notification

In the event of a personal data breach that poses a risk to your rights and freedoms, we will notify the Information Commissioner's Office (ICO) within 72 hours of becoming aware of the breach, as required by UK GDPR Article 33. If the breach is likely to result in a high risk to you, we will also notify you directly without undue delay.


8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

  • Right of access: Request a copy of the personal data we hold about you.
  • Right to rectification: Ask us to correct inaccurate or incomplete data.
  • Right to erasure: Request deletion of your data where there is no lawful reason to retain it.
  • Right to data portability: Receive your data in a structured, machine-readable format and transfer it to another provider.
  • Right to object: Object to processing based on legitimate interests or for direct marketing.
  • Right to restrict processing: Ask us to pause processing of your data in certain circumstances.

To exercise any of these rights, contact us at info@belvenii.com. We will respond within one calendar month. If you are not satisfied with our response, you have the right to lodge a complaint with the ICO at ico.org.uk.


9. Data Retention

  • Order data: Retained for up to 7 years for tax and accounting purposes.
  • Customer accounts: Retained while your account is active or as needed to provide services.
  • Marketing preferences: Retained until you unsubscribe or withdraw consent.
  • Analytics data: Anonymised data retained up to 26 months via Google Analytics.

After retention periods expire, data is securely deleted or anonymised.


10. International Data Transfers

Your data may be processed outside the United Kingdom. Specifically, Shopify Inc. operates servers in various countries. Where data is transferred internationally, we ensure adequate safeguards are in place, including UK International Data Transfer Agreements (IDTAs) or reliance on countries with adequacy decisions recognised by the UK government.

For more information on Shopify's data practices, please visit shopify.com/legal/privacy.


11. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. When we make significant changes, we will update the "Last updated" date at the top of this page. We encourage you to review this policy periodically.


12. Contact Information

If you have any questions about this Privacy Policy or how we handle your personal data, please contact us:

  • Business Name: Belvenii
  • Website: https://belvenii.com
  • Address: 2 Tallis Street, Suite 3, London EC4Y 0AB, United Kingdom
  • Phone: +44 20 3996 2344
  • Email: info@belvenii.com
  • Hours: Monday–Friday: 8:00 AM – 6:00 PM GMT | Saturday–Sunday: 10:00 AM – 5:00 PM GMT